Memories for the heart, not for the likes.

The mini™ brings back the poetic texture of the Y2K era. Ditch the glowing screen, live the scene, and capture real life — right in the palm of your hand.

SÃO PAULO STORE

Founded in 2015 by a logistics student from São Paulo and her carioca partner, Mini started in Rio de Janeiro as an online vintage camera store, standing out in the market due to its highly efficient and structured digital operation. This logistical precision allowed the brand to quickly break borders, expanding its sales to collectors in every country around the world. The success of this global distribution scaled the business to the point of transforming the international e-commerce into a welcoming, industrial brick-and-mortar meeting point, materializing the success of both flawless management and a shared passion.